Graphic design for a business is not decoration; it is the difference between an ad that costs ₹90 per lead and one that costs ₹300, a brochure that a site visitor keeps and one they leave in the car, a pitch deck an investor reads to the end. We run a design team in Greater Noida that produces ad creatives, social media posts, brochures, pitch decks, packaging and marketing collateral for businesses across India, either as a monthly retainer or as one-off projects.
Because the same team supports our ad and social campaigns, our designers see performance data. They know which hook layouts get clicks on Meta, why white space matters on a 1080 by 1350 carousel viewed on a ₹12,000 phone, and what a printer in Sadar Bazaar needs to avoid a colour disaster. This page explains what we design, how a request moves from brief to file, and how we charge.
What we design
The list below covers most of what clients ask for. Everything is delivered in the right sizes for its destination, with source files if you have a retainer or ask for them on a project.
- Ad creatives: static and carousel ads for Meta and Google Display, YouTube thumbnails, short motion graphics for reels and Shorts
- Social media: post templates, carousels, story frames, LinkedIn banners, profile kits
- Print: brochures, flyers, standees, hoarding artwork, site-office signage, property expo material, visiting cards, letterheads
- Pitch and sales decks: investor decks, company profiles, proposal templates, training slides
- Packaging: labels, boxes, pouches and mailers with dielines, FSSAI and legal-metrology panels laid out correctly
- Digital assets: website banners, email headers, WhatsApp broadcast images, app store screenshots, landing-page graphics
How a design request moves from brief to file
Good design starts with a good brief, so we make briefs easy. Retainer clients get a request form in Notion or a WhatsApp group; project clients get a short discovery call. Either way, we need the goal (leads, awareness, print, sales), the audience, the platform sizes, the copy or the message, any mandatory elements (logo, RERA number, offer, disclaimer) and a deadline.
Urgent requests are common in Indian marketing, especially around festivals, launches and expo dates. Retainers include a small number of same-day turnarounds each month; beyond that we quote a rush fee rather than quietly lowering quality.
- Step 1: brief received and clarified within one working day
- Step 2: reference board or rough layout shared for direction (for larger pieces such as brochures, decks and packaging)
- Step 3: first draft delivered; two to three working days for social and ad sets, five to ten for brochures and decks
- Step 4: up to two rounds of revisions included; further rounds use retainer units or are quoted on projects
- Step 5: final files exported for every destination, checked against a preflight list, uploaded to your Google Drive
Ad creatives: why we design in sets
A single ad creative cannot be optimised; it can only be liked or disliked in a meeting. We design ad creatives in sets of six to ten variations per campaign: different hooks (question, number, testimonial, price reveal, objection), different formats (static, carousel, 15-second motion) and different first frames. The ad platform then tells us which one Indian audiences actually respond to, and the next set builds on the winner.
For Meta we keep text in the image to a minimum, put the hook in the top third where the caption does not cover it, and design for sound-off viewing. For Google Display and Performance Max we supply every required size and ratio in one go. For real-estate clients we build a master layout that keeps RERA numbers, disclaimers and location maps consistent across hundreds of variations.
Print and packaging: files the printer can actually use
Most print disasters happen because a design made for a screen was sent to a press. We deliver print files as PDF/X with 3 mm bleed, crop marks, CMYK colour, fonts outlined or embedded, images at 300 dpi and black text set to 100 percent K. For hoardings and standees we work at scale to the vendor's specifications. For packaging we work on the dieline the converter supplies, and lay out mandatory panels (ingredients, net quantity, MRP, manufacturer address, batch and date space, barcode area) so that compliance is not an afterthought.
We recommend a printed proof for anything above a few hundred copies, and we will coordinate with your printer directly if you prefer. Our job ends when the file prints correctly, not when it looks good on a laptop.
Retainer or project: which suits you
A monthly retainer suits businesses with a steady stream of needs: ad creatives every fortnight, a social calendar, WhatsApp broadcast images, monthly offers. It includes a fixed number of design units, a dedicated designer who learns your brand, priority turnaround and source files. Unused units do not roll over, but we are flexible around festive spikes.
A project suits one-off needs: a brochure for a new property launch, an investor deck, a product packaging range, a company profile. We quote a fixed price after a brief, with a defined number of concepts and revision rounds. Many clients start with a project and move to a retainer once they see the turnaround.
- Tools: Adobe Photoshop, Illustrator, InDesign and After Effects; Figma for digital layouts; Canva Pro templates for client self-service
- Stock and fonts: licensed stock from Adobe Stock or Shutterstock at cost, or your own photography; fonts licensed or open source, noted in the handover
- Delivery: Google Drive folders organised by month and campaign, with a change log
Ownership, revisions and what to ask any designer
You own the final artwork we create for you once it is paid for. On retainers, source files are shared monthly. On projects, source files are included for brand assets and quoted separately for complex illustration or motion. Stock imagery is licensed in your name where the platform allows; we never use unlicensed images, because a takedown notice on a hoarding is expensive.
Before hiring any design team, ask three things: will I get source files, do you design in sets for ads, and can I speak to the actual designer. Our answers are yes, yes and yes. Every retainer client has a direct line to their designer on WhatsApp during working hours, and a project manager for scheduling and billing.
Who this is for
- Businesses running Meta or Google ads that need fresh creative sets every month
- Real-estate developers producing brochures, site signage, expo material and launch campaigns
- D2C and food brands that need packaging, labels and marketplace listing images
- Coaches and institutes that need course brochures, social templates and webinar decks
- Founders raising money or pitching enterprise clients who need a clear, credible deck
- Marketing teams that need an overflow design partner with fast, reliable turnaround
Why choose AICLEX™
Designers who see ad data
Our creatives sit next to the campaign team and learn from live performance, so sets improve month on month instead of repeating what looked nice.
Print-safe by default
Bleed, CMYK, outlined fonts, dielines and compliance panels are on our preflight list. We coordinate with your printer or converter when asked.
Clear turnaround and revision rules
Two to three working days for social and ad sets, five to ten for brochures and decks, two revision rounds included. Rush work is quoted, not squeezed.
You own the files
Final artwork and source files are yours, organised on Google Drive, with fonts and stock licences documented.
Pricing
Design retainers are priced by monthly volume and typically cover a set number of creatives, posts and collateral pieces with a dedicated designer. Projects such as brochures, decks and packaging are quoted at a fixed price after a brief, with concepts and revision rounds defined. Printing, stock licences and rush work are billed at cost or quoted. All invoices carry GST.
Frequently asked questions
How much do graphic design services cost in India?+
Retainers depend on how many pieces you need each month and whether motion graphics are included; a small social and ad creative plan costs much less than a full retainer with print, packaging and video. Projects are fixed-price based on scope. Share your monthly needs or the project brief and we will send a written quote the same week.
What is the turnaround time for designs?+
Social posts and ad creative sets take two to three working days from an approved brief. Brochures, pitch decks and packaging take five to ten working days depending on pages and copy readiness. Retainer clients get priority scheduling and a small monthly allowance for same-day requests.
Do we get the source files?+
Yes. Retainer clients receive source files monthly. Project clients receive source files for brand and collateral work; complex illustration or motion source files are quoted separately. Everything is delivered on Google Drive with fonts and licences documented so any future designer can continue the work.
Can you write the copy as well as design it?+
Yes. Our team writes ad copy, brochure text and deck narratives in English, Hindi and Hinglish, and can arrange regional languages. If you prefer to supply copy, we will still edit for length and layout, and flag anything that will not fit or read well on a phone.
Do you handle printing too?+
We do not print in-house, but we prepare press-ready files, obtain quotes from printers we trust in NCR if you like, check proofs and coordinate delivery. You pay the printer directly or through us at cost, your choice. For packaging we work with your converter's dieline and specifications.
How many revisions are included and what if we need more?+
Two rounds of revisions are included on every piece, which is enough when the brief is clear. Additional rounds are covered by retainer units or quoted on projects. Large changes in direction after approval, such as a new offer or new copy, count as a new brief, and we will tell you before starting.